Top Ten Great Books to Enhance your Sales Skills
Whenever we want to get new skills then mentors, trainings and books have been very successful in helping us acquire the new knowledge to grow.
We decided in this post to give you a list of the top 10 best sales books that we enjoyed reading and we think can help you think and act irreversibly and positively differently after you read it. That being said, here are our top 10 best sales books that we liked reading.
Secrets of Question-Based Selling
“Secrets of questions-based selling” or SQB is a hands-on guide by “Thomas A. Freese.” This book is based on the theory of asking questions to generate curiosity and interest.
Why we liked it?
The author divides his book into three parts; Interest Generation, Presentations, and Closing. He further takes a deep dive into each part explaining along the way buyers’ motivation, great closing techniques, how to generate return calls, creating internal champions, and establishing greater credibility. This is a must read for any successful sales representative.
SPIN Selling
SPIN Selling is another masterpiece that is still actual.
Why we liked it?
This book wraps the twelve-year experience of a selling by Neil Rackham explaining the SPIN technique along the way. The SPIN abbreviation stands for Situation, Problem, Implications, and Needs. SPIN technique is extremely useful in B2B selling as understanding the current situation of the prospect is crucial in identifying problems and implications of not solving the problems. The book gives also many case studies that are a pleasure to read.
New Sales Simplified
The book “New Sales Simplified” is written by “Mike Weinberg.” He covers every aspect of the daily life of a successful salesperson.
Why we liked it?
Do you not know how to present a sales story in front of your customers? Do you know how to use emails, voicemails, and social media to boost your business sales or revenue using your sales story? Do you know how to use your sales story to make good cold calls? This is a tactical book very useful for role playing.
The Little Red Book of Selling
The little red book of selling is a very funny and delightful read. Written by Jeffrey H. Gitomer, the book gives 12 principles for good selling. In particular we appreciate the first principle that governs all the others which is preparation.
Why we liked it?
This is indeed a little book that can be read in one setting. Did we mention that is funny?
Predictable Revenue
The best-selling book by Aron Ross and Marylou Tyler has a strong focus on outbound selling, strategies tactics to generate revenue more predictably.
Why we liked it?
Do you want to know the step-by-step instructions of outbound selling tactics? Do you want to say goodbye to the traditional sales calling? Do you need advice on how to drive efficient sales team? This book will answer these questions and many more.
From Impossible to Inevitable
Dubbed as the Silicon Valley Sales Method, “From impossible to inevitable” by “Aaron Ross and Jason Lemkin” defines diverse strategies to accelerate the hyper-growth of a business.
Why we liked it?
Packed with examples from their own experience as well as companies like Zenefits and Salesforce, the writers explain how to convert a small business into a fast-growing company. This book successfully defines a strategy to change impossible goals into inevitable success. A must read for any startup.
The Psychology of Selling
Brain Tracy, a selling guru, explains the selling methods, techniques, strategies, and ideas that he used throughout his career.
Why we liked it?
This is a selling hands-on guide that can get your sales skills to the next level.
Secrets of Closing the Sale
Zig Ziglar is the author of the book Secrets of closing the sale. He presents the Art of Selling. Whether you want to sell your products or ideas, it is a suitable book to polish your sales skills.
Why we liked it?
This book is not only informational but also extremely motivational. It describes how to integrate different selling techniques and win the trust of your new and previous customers.
How to Win Friends and Influence People
An absolute classic that stood the test of time for more than 80 years. It is a two-in-one book by Dale Carnegie that not only helps in self-development but also makes you a perfect sales leader.
Why we liked it?
People buy from people they like and this book demystifies the process of getting friends and building influence.
The Ultimate Sales Letter
This book is written by Dan Kennedy and focuses on the sales copy. Writing and copywriting skills are equally important for a successful sale.
Why we liked it?
This book will help you write a killer sales copy to boost sales in any business. This is a must read for anybody that needs writing in their profession.
Summing up
These are the top 10 best sales books that we enjoyed reading here at IntelliMails and we learned a lot of techniques and concepts. We hope that you will add a few to your reading list. If you pick any one of top 10 best sales books, we are very sure you will enjoy it.