Latest blog posts

remote work

Redefine Productivity: How Do You Know If Your Remote Work Salespeople Are Working?

Employees that work from home are not a new notion. Many sectors adopted a remote work approach a long time ago, thanks to the advancements of the [...]
Digital Sales

Digital Sales Transformation

We comprehend the importance of innovation in boosting our businesses through digitalization and transformation. In many other terms, becoming capable of assessing wherever civilization is digitally and [...]
Sales Engagement

How to overcome sales engagement challenges

As a salesperson, you did all in your power to meet your sales goals and obtain sales engagement. For the purpose of finalizing a contract, You may [...]
Sales Process

Sales process improvements through cloud computing

Processes are critical in any firm. They establish the tone for how a company operates, how efficient it is, and how successfully it reaches out to customers. [...]
Email Subject Lines

Click-Worthy Email Subject Lines to Improve Sales

The importance of outreach in the sales prospecting process cannot be overstated. Emails are also the way to go when it comes to cold prospecting. A phone [...]
webminar

How to Combine Emails and Webinars to Generate and Nurture Leads

The bloodline of every business is to know how to purchase, nurture and convert leads. The greatest approach to handle this funnel is by digital marketing as [...]
LinkedIn

How to use LinkedIn to grow your network in Sales

The development of remote work and the growing importance of social networking for social sales have many professionals looking at how LinkedIn can establish more relationships and [...]
Cold Email Engagement

3 Ways to increase cold email engagement

Despite the rising popularity of live chats, social media comments, and other digital means of communication, good old email engagement is still one of the most efficient [...]
Business-Email-Analytics

Why you should consider a Business Email Analytics platform to drive your growth?

Nowadays, most of our business work is done online. Whether it's placing orders, soliciting clients, or closing deals, most of the work is done over the internet. [...]
Client-Success

How to implement client success to drive growth

I'm sure you'll agree that the client is a critical factor in any company's success. Do you go above and beyond to please your customers? Is your [...]
Sales-Call

Tips to help you nail your sales call

A successful sales call can make or destroy your chances of closing a lucrative business. While the call is a fantastic opportunity to clarify any lingering questions [...]
Email-Verifier

What Is an Email Verifier and Its Importance to Email Marketing Strategy?

Email verifier is an important tool that is needed in email marketing and cold email outreach. For example, if you are a good email marketer, you would [...]
Customer Engagement

Customer Engagement in SaaS B2B Businesses

Getting customers' attention is quite tricky in the business world due to the increasing number of brands available. Even after grabbing the customers' attention, sustaining that attention [...]
Secure Email

Top Secure Email Tools and Services

When sending information through emails, nobody wants the entire world to read them. Secure email encryption is usually an essential tool for companies and businesses to ensure [...]
Sales-Script

Can sales scripts improve your sales team’s performance?

Working with sales scripts is something that many salespeople despise. They may believe that the scripts make them sound robotic, interfere with their active listening process, and [...]
marketing-machine-learning

How Machine Learning can be Used in Email Marketing

Digital marketing and marketing machine learning is undoubtedly the best form of marketing that can be adopted by any brand to market its products or services. The [...]
Sales-Competition

How to Drive Sales by Creating Sales Competition

No doubt, a company that sells its services or products wants to enhance its sales. The purpose behind this scenario is to boost the revenue and get [...]
Customer Success

Why customer success is more important than the close

The strategy of customer success in sales involves ensuring that your clients are getting the benefits they deserve from your company. Customer success is vital since it [...]
Sales Skills

5 sales skills every salesperson must have

Being a salesperson while having the right mixture of sales skills is not an easy job. They have to deal with all types of people, convince them, [...]
customer-churn

Customer churn and CLV: all you need to know

For any business to thrive, a business owner or manager must understand customer churn and customer lifetime value and how they affect the business positively and negatively. [...]
Malware

Malware / Spyware knowledge for sales rep

When prospecting or interacting with leads and customers, is your email spyware or malware? What about the emails that you receive? Understanding what malware and spyware are [...]
Great Sales Manager

6 Signs Your Sales Rep Will Make a Great Sales Manager

The success of the entire sales force is driven by a great sales manager. The position of the sales manager can impact the performance of the sales [...]
boost=sales-team-morale

5 ways to boost sales team morale

If you’re searching for new ways to boost your sales, you’re not alone. Due to the events that have shaken the world, more than half of businesses [...]
Customer-Engagement

5 customer engagement strategies to increase your sales conversion

Customers are the backbone of any given business. Every organization looks forward to building a healthy and loyal customer base. But that is not an easy task [...]
Sales Objections

How to handle sales objections in 2021

Making a sale is one of the best feelings a salesperson can get. But only he knows the difficulty and struggle of handling the objections put forward [...]
Marketing automation 2021

Changes to the marketing automation in 2021

In this modern era, every business has turned on its digital presence and marketing automation. However, for marketing campaign automation to succeed in 2021, marketers need a [...]

Role of Machine Learning in Sales

Machine learning is already used in sales therefore, in this article, we will explore the different ways machine learning can help sales reps and sales managers be [...]
Customer Churn Prediction

Customer churn prediction using machine learning

Making computers able to identify patterns in data is a major feature of machine learning a part of the artificial intelligence discipline that includes algorithms and methodologies [...]
Best Sales Books

Top Ten Great Books to Enhance your Sales Skills

Whenever we want to get new skills then mentors, trainings and books have been very successful in helping us acquire the new knowledge to grow. We decided [...]
Email Marketing Trends

Email Marketing Trends for 2021

In the world of social media, video marketing, Google AdWords and more, email marketing is still one of the most effective ways of bringing traffic to your [...]
Lead Response Time

How Lead Response Time Affects Sales

Just a few years ago, sales teams needed more time to react to emails.  However, today in our fast-paced world the response from the salesforce is expected [...]
Predictive Lead Scoring

Can Machine Learning Create Predictive Lead Scoring?

How do you decide on which leads to work on? Which one has the highest chances of conversion? Do you use a certain criterion or only a [...]
Onboarding-new-sales-reps

Best Practices for Onboarding New Sales Reps in 2021

When is time to hire new sales rep, you have a very high bar. After a time-consuming search, you filled the opened sales rep positions and now [...]
Outreach or spam email

Outreach Email vs Spam Email

Is your email an outreach or spam email? Prospecting, especially in the B2B space, is vital to ensure a constant stream of revenue. But when you’re trying [...]
email thread summarization

Productivity Boosting with Email Thread Summarization

Email thread summarization The tedious task of replying to a backlog of email messages is not strange to many salespeople. Imagine the difficulty of having to sift [...]
Virutal Sales Team

3 Keys to Keep Your Virtual Sales Team Connected

The pandemic and social distancing have forced lots of business teams - the vast majority of them - to go remote. Teams are now only virtually working [...]
Customer Lifetime Value

6 Proven Strategies to Improve Customer Lifetime Value

Customer lifetime value (CLTV) is the aggregate revenue you obtain from a customer for a long period, in other words, the longer you keep a customer, the [...]
Generate Leads That Buy

Ideas for Generating Great Leads That Buy

Do you struggle with lead generation? More than 40% of sales professionals admit that prospecting is the most challenging part of the sales process. On the other [...]
Sales Lessons From Chess

Sales Lessons from the Game of Chess

As we all know, chess is a board game played between two people, and it is not just a recreational game; competition is highly involved as well. [...]
Sales Roles Specialization

Sales Roles Specialization for a Scalable Customer-Centric Organization

Sales Roles Specialization is crucial to be able to scale a customer-centric organization. The success of your growing company, and especially if you are a SaaS company, [...]
Sales-KPIs

How to choose good Sales KPIs

Sales KPIs                                      A Sales KPI (key performance indicator) is [...]
Top 10 CRM Systems

Top 10 CRM Systems for Small and Medium Businesses

Customer Relationship Management (CRM) is a technical system for running customer interaction. CRM software can incorporate business intelligence with marketing campaigns, customer support, and sales automation in [...]
sales demo

5 steps to a successful sales demo meeting

The sales demo is a  valuable aspect of the sales process, and it became simpler today to offer it through several platforms such as video or web [...]
Outlook Efficiency

Improving Outlook Efficiency with Instant Search

Executive summary To improve Outlook efficiency, by the end of this article you will be able to build Outlook instant search queries such as these: I want [...]
Email Analytics

How to skyrocket your sales with email analytics?

Nowadays data is everywhere. Every interaction we have with prospects and leads can be used to further improve our business. Research shows that 91% of email users [...]
Outlook email metrics

How do you get Email Metrics in Microsoft Outlook?

Email metrics in numbers Email remains a very important method of business communication that is fast, cheap, and accessible on all devices as the numbers below show: [...]